Dana White spoke with the Las Vegas Sun and covered a variety of topics. One thing he mentioned:
While official numbers have yet to be released, White said he expected UFC 94 to surpass both UFC 91 (Randy Couture-Brock Lesnar) and UFC 92 (The Ultimate 2008) as the top-selling pay-per-view event in the organization’s history, with more than 1.3 million buys (which would top the 1.25 million pay-per-views that the Oscar De La Hoya-Manny Pacquiao “Dream Match” in December generated).
If true that's an astounding number considering the circumstances so that's always a good thing. One perspective that got me thinking is this. If the show did that many buys, how many of those buyer's were first time buyer's? The main event of GSP/Penn itself was hyped up so much that it was nearly impossible to live up to the lofty expectations expected from the show. That fight was a one sided beat down. Only 5 fights were shown, and two of those fights involved relatively small amounts of action, and went to the judges. Do you think the card was intriguing enough for a fight time buyer to purchase say UFC 96 or UFC 97? Or do you think some of those first time buyer's walked away with that "I don't know if I'll buy another one of these cards again" feelings? Talk to me.