The one minute plus videothat I posted up earlier this week that CBS cut for Fedor. So I was watching the Florida/Arkansas college football game yesterday and it cut to a commercial at the end of the first quarter. Guess what the first commerical was? Yep, a 1.3 second clip that showed Fedor throwing about 2 punches at a heavy bag with a voice over saying tune in to watch the baddest fighter on the planet or something along those lines. I had to leave and go run some errands so I don't know how often the promos ran. However, if that's all they are going to show, then they are basically wasting there time in my opinion. I mean I'm a pretty hardcore MMA fan and if I didn't know MMA, I wouldn't have had a clue as to who Fedor was or would I have been influenced to tune in to see him fight.
I wasn't able to check out any of the prime time games to see if they ad was ran or if a longer version was used at any point. So if they did so, then I would have to backtrack on this post somewhat I suppose. If any of you college football fans got a chance to see any of the promo's, I'd love to hear your comments on it. I mean I dig that they are showing the promo during college football games as that is pretty much the target demographic for MMA as well. I just don't know how effective they would be because it's REALLY quick. I mean how about telling us who he's fighting and show some footage of Brett Rogers decapitating Andrei Arlovski or something? Build with me here.
Strikeforce: Emelianenko vs. Rogers coverage
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