I'm sure you have read somewhere or another about the UFC's decision to cut fighters that refused to sign a merchandising agreement with the company. There are two sides to every story, a story in which it's very difficult to get all the facts for. So below you will here from Jon Fitch and Dana White, and you can decide who's side you are on:
You can read what Dana White thinks about it here.
Like I said I don't think I can adequately comment on this since I don't know everything in it's entirety. This is pretty much the just of the information from what I can tell. If you have more information on the subject feel free to shoot me an email or just leave your thoughts in the comments box.
Props to Bloodyelbow for the Jon Fitch Interview.