TUF 10: Episode 3 Destroys The Old TV Ratings Record For Spike TV

From MMAWeekly:

Despite Kimbo showing little progress in his MMA skills and Nelson providing little excitement in the victory, the initial broadcast of the episode pulled in an average of 5.3 million viewers for the entire 60-minute broadcast, according to Spike TV vice president Brian Diamond. For the fight itself, the final 15 minutes of the show, the average rose dramatically to 6.1 million viewers for that time period. That means that the number of viewers tuning in for the actual fight increased substantially in order to raise the episode average to 5.3 million viewers.

Incredible, but it doesn't stop there.

Diamond on Thursday repeatedly stated that the episode provided the highest ratings that Spike TV has ever pulled in its key demographics of 18-to-35-Year-Old Males and 18-to-49-Year-Old Males. In the 18-to-35-Year-Old-Males category, the episode pulled a stunning 6.81 rating, while the 18-to-49-Year-Old-Males drew a 5.43 rating.

Just for the record, the "CSI: NY" on CBS drew 12.87 million viewers.  So Kimbo is basically going to be that guy on the baseball team at a private college that's not very good, but gets playing time just because his parents are huge contributors to the booster club.